How People Learn About Their Local Community

While local TV news remains the most popular source for local information in America, adults rely on it primarily for just three subjects — weather, breaking news and to a lesser extent traffic. And for all their problems, newspapers (both print and on the web) are the source Americans turn to most for a wider range of information than any other source.

These are some of the findings of a new study produced by the Pew Research Center’s Project for Excellence in Journalism and the Pew Internet & American Life Project in partnership with the John S. and James L. Knight Foundation.

The interactive graph: http://pewresearch.org/docs/?DocID=140&src=prc-headline is an informative visual covering how we find local info about crime, housing, restaurants, schools and more. One can look at the graph for “all adults” or by age. Most telling to me: —where we look for jobs:  for all adults, it’s 17% in the local newspaper and 16% for the Internet. But, for ages 18-39, it’s 15% for the local paper and it’s 32% for the over 40 crowd.

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